In 2025, two dads set out to reshape the way we handle life’s pressures, founding Hoosier Hurler to champion The Measured Response—a smarter, more lighthearted way to tackle frustration. Whether it's youth sports, workplace stress, or personal challenges, we believe in redirecting tension with humor and practicality. Instead of throwing a chair or losing your cool, grab the Hoosier Hurler—a core product designed to help you take a step back, have a laugh, and recalibrate your mindset. A lighthearted toss might be all you need to restore balance. Find your measured response with Hoosier Hurler today!